Hot Markets in the Chemical Industry

The chemical manufacturing industry is growing in Canada and across North America. As with all industry, companies do always want to expand their reach. This may mean entering different streams within the chemical market.

Yet, according to a recent Forbes article, chemical companies do not need to chase these so called “hot markets. The article states: “Research by Bain & Company across industries finds that investing to outperform in a company’s core delivers stronger results than expanding into new markets.”

In chemicals, the sentiment stands: “The highest-performing commodity chemical companies grew total shareholder returns by at least 50% more than the average specialty company over 10 years. We find winners in every subsector of chemicals, demonstrating that it’s more about what you do than where you do it.”

“Bain research also finds that among the three major strategies in chemicals—low cost, differentiated products or exceptional service—no single strategy is inherently better than the others.”

In summary, the Bain report teaches that rather than chasing a new market, companies can expect just as much success but focusing on perfecting the processes they already perform and in excelling within their own sector.

With the high demand in the chemical fields, it seems all sectors are have promising economical futures. Every market is a hot market.

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